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Customer success

Customer success gamification that keeps the account record current between QBRs.

Novigem scores the check-ins, Cases, contacts and renewal next steps your CSMs already log in Salesforce. Points land when the record saves, and the CS team gets badges, streaks and a leaderboard of its own.

01 · The problem

The renewal is in 90 days. The last note is from March.

Customer success runs on what is in the account record. When logging is nobody's priority, the record ages between reviews and every decision built on it gets harder.

  1. 01

    The account goes stale between QBRs

    The record is busy the week before a business review and empty for the ten weeks after it. Whoever opens the account in between finds an old note and a guess.

  2. 02

    Health is a feeling, not a field

    Check-ins, next steps and new stakeholders live in inboxes and heads. The health score gets set from memory, so it moves when someone remembers to move it.

  3. 03

    Renewal risk shows up at 30 days

    A renewal opportunity without a next step looks fine until the last month, when the champion has left and nobody logged who replaced them.

  4. 04

    Account care is invisible

    The CSM who keeps contacts current and logs every call looks the same as the one who does not. The expansion deal gets the applause; the work that saved the renewal gets nothing.

02 · What changes

Every touchpoint between QBRs earns a place on the record.

Novigem runs inside Salesforce and scores the check-in, the closed Case and the renewal next step when the CSM saves them. The account fills in week by week, so the QBR starts from the record instead of from memory.

Account · Activity history
One account, the 13 weeks between two QBRs
Renewal in 94 days
Logged today
11 weeks with nothing on the record
QBR notes
Follow-up email
QBR prep call
QBR
Logged during an account care challenge
QBR notes
Check-in logged
+10
Case closed with note
+15
Stakeholder added
+10
Check-in logged
+10
Renewal next step
+20
Check-in logged
+10
QBR prep call
QBR
QBRW1W2W3W4W5W6W7W8W9W10W11W12QBR
Logged today
Longest gap 11 weeks · health score set from memory at the next QBR
During the challenge
Longest gap 2 weeks · next step, stakeholders and cases on the record before the renewal
Illustration. Every dot with points is a Salesforce record a Novigem rule scored when it saved.
03 · What you get

Rules on the objects your accounts run on.

Five rules a CS team often starts with. Every condition is a field on the record, and a quick save with nothing in it earns nothing.

  • Task
    Check-in logged
    Status equals Completed · Subject starts with “Check-in” · Comments of at least 15 words
    +10
  • Case
    Closed with a resolution note
    Status is changed · Status equals Closed · Resolution note of at least 15 words
    +15
  • Opportunity
    Renewal next step
    Type equals Renewal · Next Step is changed · Next Step is not blank
    +20
  • Contact
    Stakeholder added
    Account is not blank · Title is not blank
    +10
  • Account
    Health score reviewed
    Your health score field is changed
    +5

Illustration. Field names follow your org; the resolution note and health score are whatever fields you already use.

Leaderboards scoped to the CS team

Limit a rule, challenge or leaderboard to one team, so CSMs are ranked against each other and never against the people closing new business.

Challenges with a pace

Run a monthly account care challenge or a one-time push before renewal season. Each CSM sees whether they are on pace, for example one check-in a day to finish.

A next best action on the home page

Each CSM gets one coaching line: “Nothing earned from Renewal Next Step in the last 28 days. 3 teammates earn about 120 from it.”

Team Pulse for the CS lead

Engagement, goal pace and last activity per CSM on one screen, with the people who need attention at the top.

Setup: Task and Opportunity score out of the box. Register Case, Account or Contact in Novigem Admin and add one record-triggered Flow that calls the packaged Evaluate Record with Novigem action. The Challenge Library includes Case templates to start from, such as Cases closed and Cases linked to contacts.

Battle · Check-in logged
Pod East vs Pod West
Ends 31 Oct
Pod East41 check-ins
Pod West36 check-ins
CS leaderboard · October
  1. 1Anouk V.640
  2. 2Ravi S.595
  3. 3Maren K.540
  4. 4Tomás L.480
Weekly streak
7 weeks
Personal best 9 weeks
Badge earned
Account Keeper
Every account in the book touched in 30 days. Announced in Chatter.

Illustration of a CS team challenge, a pod battle, a streak and a badge.

04 · For the CSM

A leaderboard for account care, with the CS team on it.

The expansion deal already gets noticed. Novigem makes the steady work visible too: the weekly check-in, the contact kept current, the Case closed with a note the next person can use.

  • Badges designed in the Badge Builder, collected on each CSM's profile
  • Weekly streaks and personal bests, counted on every week a CSM earns points
  • Leaderboards scoped to the CS team, reset on the period you choose
  • Head-to-head battles between two CSMs or two pods on the same rule
  • Wins announced in Chatter, and on a team TV with the Novigem Wallboard
05 · Impact

Measured on your own accounts, in six weeks.

The pilot takes a baseline from your org before the first challenge starts and compares at week six. These are the numbers a CS pilot usually tracks.

  • Accounts touched in the last 30 days

    Share of each CSM's book with a logged Task or Event in the last 30 days

  • Renewal opportunities with a next step

    Share of open renewal opportunities where Next Step is filled

  • Cases closed with a resolution note

    Share of closed Cases with a note above your word threshold

  • Stakeholders on the account

    Contacts with a title per account, so a departed champion is not the only name

You only pay if you continue after week six. Start a pilot

Fit

Is Novigem right for your CS team?

Good fit if
  • CS teams that log check-ins, renewals and Cases in Salesforce
  • CS leads who spend the week before a QBR chasing notes and next steps
  • Teams that share an org with sales and want a leaderboard of their own
Not ideal if
  • Teams whose account work lives in a separate CS platform that never writes back to Salesforce
  • Teams looking for a health-scoring model. Novigem scores the work that feeds your health score; it does not calculate one
  • CS teams of fewer than five people, where a shared list does the job
FAQ

Questions from customer success teams

Does Novigem score Cases and Accounts, or only Opportunities?
Any object. Opportunity, Task and Event work out of the box. For Case, Account, Contact or a custom object, register it once in Novigem Admin and add one record-triggered Flow that calls the packaged Evaluate Record with Novigem action. No Apex, and everything runs inside your org.
Will our CSMs be ranked against the sales team?
No. Rules, challenges and leaderboards can be scoped to one team, so the CS leaderboard only shows CSMs. You can also run a head-to-head battle between two CS pods on the same rule.
We already have a health score field. Can Novigem use it?
Yes, as a condition. A rule can award points when the health score field is changed, or when it is above or below a value you set. Novigem does not calculate health for you; it rewards the logging that makes your own score worth trusting.
Won't CSMs log empty check-ins to collect points?
Only if the rule lets them. Set a minimum, for example comments of at least 15 words on a check-in or a resolution note of at least 15 words on a Case, and an empty record earns nothing. The Rule Simulator shows an admin exactly why a record did or did not score.
Who gets the points when a Case is closed by support?
You choose per rule: the Record Owner, Created By or Last Modified By. If support owns Cases and CSMs log the follow-up, score the Case for support and the Task for the CSM.
Is pricing different for customer success teams?
No. The same plans apply: EUR 399/month for 5 to 15 users and EUR 699/month for 16 to 30, with a 6-week pilot where you only pay if you continue.

Novigem for other teams

All teams